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Summer is coming and with the start of the very sunny and hot World Cup in Rio, Brasil, I think it is only right...
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Summer is coming and with the start of the very sunny and hot World Cup in Rio, Brasil, I think it is only right...


In pay per click advertising, every advertiser will agree with me that a lot of the time spent in PPC is looking at different...


There is a tendency for PPC campaigns to target locally to where their business is. The reason for this is because businesses naturally target people...


In the last few articles of the series ‘Analyse A Real PPC Campaign’, I have been looking at campaigns that have had to fight...


For the majority of advertisers, you will find that their PPC campaigns are generally successful in gaining targeted traffic to a landing page which...


It is the million dollar question – how can I increase traffic to my website? The simply fact is that there are many ways...


As I mentioned in my last article about the preparation advertisers need to do before they create their PPC campaign (with the use of...


Programs produced by Google such as Google AdWords have made it incredibly easy for practically anyone to make their very own PPC advertising campaign....


I consider the landing page to be one of the most important aspects to a pay per click advertising campaign since it is the...


The last article in the ‘Analyse A Real PPC Campaign’ series looked at ASOS who are a thriving business taking a cheap and ease...