PPC News
Google is one to always look for ways to innovate and improve their PPC advertising platform. After all, PPC makes up the majority of...
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How does an ad get clicked and fail to convert into a sale? This is a question many an advertiser wonders when running paid ads online....
You probably already have dashboards, metrics, and machine learning tools within reach. But you’re likely misfiring if your marketing still leans on assumptions or...
Google Ads Glitch Leaves Advertisers in the Dark For businesses that rely on Google Ads, uninterrupted service is crucial. However, since March 1, 2025,...
Pay-per-click (PPC) advertising is a powerful tool for driving traffic and sales. However, many small businesses quickly find that rising PPC costs eat into...
Google is one to always look for ways to innovate and improve their PPC advertising platform. After all, PPC makes up the majority of...
When you look at where PPC was 10 years ago to now, it is quite scary to see just how much the most popular...
In terms of political news, there hasn’t been anything as big as Brexit for quite some time (and as a Brit, it’s getting a...
Do you follow a profile of Bloggers? Do you sweat your brain out every day creating a massive heap of words? Still, unable to...
If you can begin to understand the reason why the main reasons why web users click onto PPC adverts, you can then start to...
Part of the appeal of pay per click advertising comes in the form that, with a budget, you can have any link appear above...
Artificial intelligence and machine learning is a powerful tool that is seeping its way into the advertising industry. Already, we have seen the liked...
One of the great things about Google is in its innovation. Sometimes, innovation does not always provide the desired results. Google Glass and the modular...
After releasing responsive search adverts to PPC users, Google have released a new indicator to the strength of an advert, named as an ‘Ad...
Marketers and PPC management firms will agree that business people love to engage with the Pay Per Click concept, but some have been off...