PPC Tips
With it coming close to Christmas, now is a time that many advertisers make the majority of their profit for the whole year. Therefore,...
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With every click in a PPC campaign costing you money, your landing page must do more than just look good—it has to convert. And...
Effective keyword research is essential to creating successful pay-per-click (PPC) campaigns. By identifying and refining the right keywords, advertisers can effectively reach their target...
Out of all high-intent searches, 65% of users tend to click on advertisements. Pay-per-click (PPC) advertising is a kind of marketing that is quick,...
With nearly a decade of experience at a digital marketing agency, three of those years focusing exclusively on PPC, I’ve learned a lot. There’s...
With it coming close to Christmas, now is a time that many advertisers make the majority of their profit for the whole year. Therefore,...
It goes without saying that part of the success advertisers may get from PPC depends on how well they analyse their competition and the...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was by Save The Children, who had generally a very...
When it comes to choosing keywords for a PPC campaign, you can find many articles on PPC.org that can help you with just this...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Nissan, where we never got onto analysing the landing...
As much as there is a significance to how you create your own pay per click advertising campaign, it is vital that advertisers make...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series looked at gear4music, who had a relatively good search advert...
It pains me when I have to make articles that highlight the common mistakes advertisers make in Google AdWords because it is clear advertisers...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Coral, who had an average search advert with...
I am sure, like me, that you have read tens of articles on the internet concerning what source of online traffic you should invest...