PPC Tips
As you probably know already, the search advert is one of, if not the, most crucial element to pay per click advertising. In essence,...
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With every click in a PPC campaign costing you money, your landing page must do more than just look good—it has to convert. And...
Effective keyword research is essential to creating successful pay-per-click (PPC) campaigns. By identifying and refining the right keywords, advertisers can effectively reach their target...
Out of all high-intent searches, 65% of users tend to click on advertisements. Pay-per-click (PPC) advertising is a kind of marketing that is quick,...
With nearly a decade of experience at a digital marketing agency, three of those years focusing exclusively on PPC, I’ve learned a lot. There’s...
As you probably know already, the search advert is one of, if not the, most crucial element to pay per click advertising. In essence,...
The last post in the ‘Analyse A Real PPC Campaign’ analysed Airfix who appeared to have campaign that was vague in its objectives since...
There are a many factors in pay per click advertising that will affect the performance of a campaign such as the advert itself, the...
The last article to be analysed in the ‘Analyse A Real PPC Campaign’ series was Triumph Lingerie who, I felt, had a major problem...
The last article in the ‘Analyse A Real PPC Campaign’ series had a look at Hello Fresh who had a generally well designed pay...
The pay per click search advert can be seem to the heart of PPC advertising. Without them, PPC would seriously struggle to exist. As...
The last PPC campaign to be analysed in the ‘Analyse A Real PPC Campaign’ was Debenhams who had, generally, a well thought out and optimised...
There are many ways to make money online and one of the most popular ways that websites and companies make money is through pay-per-click...
It’s back! For all those that remember, I had created an article that featured a complete database of PPC articles from 2013. This article...
The final month of 2014 brought around some useful articles based around PPC that many advertisers will benefit from. Looking back at last month,...