PPC Tips
Pay per click advertising is a form of online advertising being used in its millions to send potential customers to targeted landing pages. It...
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With every click in a PPC campaign costing you money, your landing page must do more than just look good—it has to convert. And...
Effective keyword research is essential to creating successful pay-per-click (PPC) campaigns. By identifying and refining the right keywords, advertisers can effectively reach their target...
Out of all high-intent searches, 65% of users tend to click on advertisements. Pay-per-click (PPC) advertising is a kind of marketing that is quick,...
With nearly a decade of experience at a digital marketing agency, three of those years focusing exclusively on PPC, I’ve learned a lot. There’s...
Pay per click advertising is a form of online advertising being used in its millions to send potential customers to targeted landing pages. It...
Paid Search marketing is a great way for your business to earn qualified leads in a highly competitive marketplace. The best part about PPC...
In the realm of PPC management, good organizational skills are a key concern. It’s an issue on every level, from planning, hiring, client/boss management,...
The keywords advertisers choose to use in their pay per click campaigns has a huge impact on the whole success of the campaign. If...
If you look at a PPC campaign from afar, hopefully, you will realise that a campaign is a very complex system which has many...
Anyone involved in marketing today will tell business owners that getting their products and services advertised online is a crucial step to success. When...
The last article in the ‘Analyse A Real PPC Campaign’ looked at AutoTrader who had a keyword packed advert that took web users to a...
There’s no perfect way to go about your pay-per-click marketing campaign. Depending on what you’re selling and the services you provide, creating successful advertisements...
Last article in the ‘Analyse A Real PPC Campaign’ had a look at the new and emerging market of smart watches and Pebble. What...
A high click through rate is always a bonus to have in pay per click advertising. It contributes to making your quality score better...