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Pay Per Click campaigns can be tricky. There are a lot of variables involved such as click-through rate, cost-per-acquisition, and return on ad spending...
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PPC – About PPC – Pay Per Click Management | ppc.org
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There are only a few days left of 2016 and what a year it has been. Putting advertising aside, a lot has happened this...
PPC Tips
If you are an advanced PPC professional and have managed PPC campaigns of varying lengths and sizes, you must have a clear idea about...
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series came from Elfster, who was targeting users wanting to buy...
PPC Tips
When you are spending advertising budget, you’ll always need to keep an eye on conversion rates. In fact, it doesn’t matter how much you...
