Google Adsense
For Adsense, in recent years, there has been a migration from using the cost per click (CPC) and click through rate (CTR) to revenue...
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PPC – About PPC – Pay Per Click Management | ppc.org
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PPC News
For anyone that uses any sort of mobile device from Apple, be it an iPod Touch, iPhone or iPad, you will have, at some...
General
To grow your business and to build your team’s culture, you should leverage the power of digital signage via use of visual content. The...
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Postcode Scratch, who had a generally good campaign...
Landing Page Optimization
For a PPC campaign (or any sort of advertising campaign online for that matter), the landing page plays a huge role since it is the part...
