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Written by Charlie Brown By their own admission, Google considers content and links to be the two biggest factors in determining its search results....
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PPC – About PPC – Pay Per Click Management | ppc.org
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PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from OnTheMarket.com, who had a very good search advert...
PPC Tips
Written by Izabela Wisniewska SEO and PPC – there seems to be a lot of debate as to which one is better. However, personally...
PPC Tips
When pay-per-click was first invented, it seemed to be a miracle worker for driving conversions and taking care of your ad campaigns. Though many...
Google Adsense
For Adsense, in recent years, there has been a migration from using the cost per click (CPC) and click through rate (CTR) to revenue...
