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In pay per click advertising, there are potentially hundreds of variables you can change that will impact the overall success of your campaign. For...
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In pay per click advertising, there are potentially hundreds of variables you can change that will impact the overall success of your campaign. For...
By John Cole Testing different layouts of the same content, with different ad positions, to see what the users like best… Sounds great doesn’t...
The last campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was IG’s who appeared to have a well optimised search advert...
There are many factors that will affect how successful a pay per click advertising campaign will be. For example, there is the landing page,...
Another month has come and gone which means, for PPC.org, another round up of the best articles published about all things pay per click...