
Blogging
A major element to every website is the domain name that points to the servers of the website. A good domain name for a...
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As marketers, we’ve all faced that uneasy moment when a client asks, “So… how do we know this is working?” You’re not alone. Recent...

AI is changing how clients find accountants. Learn how to adapt your SEO strategy for AI-powered tools like Google SGE and ChatGPT.

Google’s AI-driven search is reshaping SEO and PPC. This article explores how marketers must adapt to stay visible in a smarter, more integrated search...

Imagine your next sale doesn’t come from a Google ad, a TikTok video, or a Meta carousel—but from a conversation. No clickbait, no funnel,...

A major element to every website is the domain name that points to the servers of the website. A good domain name for a...
A by-the-book approach to marketing content may not have much audience impact. Some of your content is bound to fail. But you can increase...
Between 2010 and 2014, what we know about how social media affects SEO has changed. At first, an interview with Google published by SearchEngineLand.com...


The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Alton Towers, who had targeted those looking for...


An interesting part to PPC advertising, with the likes of Google, is that there is no copyright on advertisers bidding on brand names –...