PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Bridgestone, who had a good search advert (except...
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AI is changing how clients find accountants. Learn how to adapt your SEO strategy for AI-powered tools like Google SGE and ChatGPT.
Google’s AI-driven search is reshaping SEO and PPC. This article explores how marketers must adapt to stay visible in a smarter, more integrated search...
Imagine your next sale doesn’t come from a Google ad, a TikTok video, or a Meta carousel—but from a conversation. No clickbait, no funnel,...
With every click in a PPC campaign costing you money, your landing page must do more than just look good—it has to convert. And...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Bridgestone, who had a good search advert (except...
As much as you can have the best business with products/services which are market leaders in their respective sectors, you will still, unfortunately, be...
It is crazy to think that Christmas is under 2 months away and yet it still feels so far away. As much as this...
The thought of doing two way link exchange is enough to get an SEO guy sacked. It has now become sacrilegious to indulge in...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Saga, who had a relatively simple PPC search...