PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Football Maties, who had targeted with the assumption...
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AI is changing how clients find accountants. Learn how to adapt your SEO strategy for AI-powered tools like Google SGE and ChatGPT.
Google’s AI-driven search is reshaping SEO and PPC. This article explores how marketers must adapt to stay visible in a smarter, more integrated search...
Imagine your next sale doesn’t come from a Google ad, a TikTok video, or a Meta carousel—but from a conversation. No clickbait, no funnel,...
With every click in a PPC campaign costing you money, your landing page must do more than just look good—it has to convert. And...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Football Maties, who had targeted with the assumption...
How SEO Is Changing And Why It’s Simpler Than You Think Google’s update in 2011 has really changed the world of how SEO works....
It was really not too long ago that Google started to include the mobile responsiveness of websites as an element to determining the SEO...
Google search webmasters console, which provides statistical data regarding your website on Google’s search engine, is truly a powerful analytical tool, for free. One...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from airconco, who had a relatively good search advert...