SEO
Let me explain to you what is CTR! CTR is abbreviated for Click Through Rates which means the ratio of users who click on...
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As marketers, we’ve all faced that uneasy moment when a client asks, “So… how do we know this is working?” You’re not alone. Recent...

AI is changing how clients find accountants. Learn how to adapt your SEO strategy for AI-powered tools like Google SGE and ChatGPT.

Google’s AI-driven search is reshaping SEO and PPC. This article explores how marketers must adapt to stay visible in a smarter, more integrated search...

Imagine your next sale doesn’t come from a Google ad, a TikTok video, or a Meta carousel—but from a conversation. No clickbait, no funnel,...
Let me explain to you what is CTR! CTR is abbreviated for Click Through Rates which means the ratio of users who click on...


The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ was from Viagogo, who had a good search advert with a...


WordPress is one of, if not the, most used platform for blogs and websites to use, simply because it is very clean, easy to use...


Plagiarism is looked at as one of the most serious ‘cyber-crimes’ an individual can make. If you are the person that has had their...
Do you have any idea as to why PPC services should be a part of your online marketing strategy? PPC services should be an...