
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Nissan, who were looking to promote their electric...
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As marketers, we’ve all faced that uneasy moment when a client asks, “So… how do we know this is working?” You’re not alone. Recent...

AI is changing how clients find accountants. Learn how to adapt your SEO strategy for AI-powered tools like Google SGE and ChatGPT.

Google’s AI-driven search is reshaping SEO and PPC. This article explores how marketers must adapt to stay visible in a smarter, more integrated search...

Imagine your next sale doesn’t come from a Google ad, a TikTok video, or a Meta carousel—but from a conversation. No clickbait, no funnel,...

The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Nissan, who were looking to promote their electric...


Email marketing is a lucrative business which I feel not everyone is using to its full potential. For example, there are lots of websites...


Creating a successful website is seemingly becoming a harder and harder process, it seems. There are thousands of websites being created daily that are...
Websites that have not been secured are vulnerable to viruses and hackers. Online fraud is currently a big problem and businesses need to ensure...
You can’t sell anything if you can’t tell anything’ stated Beth Comstock. And that is true on more than one count. If you’re trying...