PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Samsung Gear VR, who had a search advert...
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AI is changing how clients find accountants. Learn how to adapt your SEO strategy for AI-powered tools like Google SGE and ChatGPT.
Google’s AI-driven search is reshaping SEO and PPC. This article explores how marketers must adapt to stay visible in a smarter, more integrated search...
Imagine your next sale doesn’t come from a Google ad, a TikTok video, or a Meta carousel—but from a conversation. No clickbait, no funnel,...
With every click in a PPC campaign costing you money, your landing page must do more than just look good—it has to convert. And...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Samsung Gear VR, who had a search advert...
In my 5-7 years of experience of creating, running and maintaining websites, I have had huge success and, at the same time, huge flops....
Agencies often live in a virtual bubble when it comes to SEO, venturing outside the office only on the rarest of occasions (and even...
Google have recently unveiled a new tool that appears on their homepage, which appears as a little pop up window on their homepage notifying...
Over the last few years, social media and its many platforms have sprouted like mushrooms on the internet. Millions of people are using it....