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You own a company that produces excellent product and services. If you are not getting enough customers, all the effort and resource invested in...
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As marketers, we’ve all faced that uneasy moment when a client asks, “So… how do we know this is working?” You’re not alone. Recent...

AI is changing how clients find accountants. Learn how to adapt your SEO strategy for AI-powered tools like Google SGE and ChatGPT.

Google’s AI-driven search is reshaping SEO and PPC. This article explores how marketers must adapt to stay visible in a smarter, more integrated search...

Imagine your next sale doesn’t come from a Google ad, a TikTok video, or a Meta carousel—but from a conversation. No clickbait, no funnel,...

You own a company that produces excellent product and services. If you are not getting enough customers, all the effort and resource invested in...


Written by David Chapman These days, many companies are relying heavily on online advertising. Of course, Google AdWords is considered to be one of the...


The last campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Tiffany and Co, who had a very well structured...


Halloween now seems like a distant time which means it is getting forever closer to being Christmas. For the majority of advertisers, they will have...


Search engine optimisation, to some extent, is what the internet evolves around. SEO has the potential to make or break a website considering the...