
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Ocado, who had, on the whole, a great...
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As marketers, we’ve all faced that uneasy moment when a client asks, “So… how do we know this is working?” You’re not alone. Recent...

AI is changing how clients find accountants. Learn how to adapt your SEO strategy for AI-powered tools like Google SGE and ChatGPT.

Google’s AI-driven search is reshaping SEO and PPC. This article explores how marketers must adapt to stay visible in a smarter, more integrated search...

Imagine your next sale doesn’t come from a Google ad, a TikTok video, or a Meta carousel—but from a conversation. No clickbait, no funnel,...

The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Ocado, who had, on the whole, a great...
Written by Collin Andrews Search engine optimization is an important digital marketing element that determines how your products or services are ranked on search engine...


When it comes to choosing the best pay per click advertising program that will generate you the most amount of revenue, it can be...


For the vast majority of people reading this article, if I mention pay per click advertising for publishers, the first program that will come...
Written by Jack Dawson Every click counts in the world of PPC marketing and when you are running an online marketing company then stakes...