
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from GoPro who had used PPC to advertise one of...
Hi, what are you looking for?
With every click in a PPC campaign costing you money, your landing page must do more than just look good—it has to convert. And...
As Google continues to refine its search advertising strategy, one of the company’s latest experiments is raising significant concerns among SEO professionals and digital...
For PPC advertisers, geo-targeting is more than just a strategy—it’s the backbone of a successful campaign. With localized ads, you can reach the right...
Google Ads Glitch Leaves Advertisers in the Dark For businesses that rely on Google Ads, uninterrupted service is crucial. However, since March 1, 2025,...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from GoPro who had used PPC to advertise one of...
Written by Izabela Wisniewska To answer this question we first need to define success in the context of SEO, because ‘success’ can often be a...
Sponsored posting as a form of native media advertising has gained momentum in the past few years as online news portals have started looking...
For the vast majority of websites out there, the number one way they will generate revenue from the traffic they produce would be through...
Pay per click advertising is used by the millions worldwide for the main reason that it is a great form of advertising which delivers...