PPC Tips
Search adverts can fall anyway in between two extremes: minimalist or content rich adverts. Already, we have looked at the pros and cons to...
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With every click in a PPC campaign costing you money, your landing page must do more than just look good—it has to convert. And...
As Google continues to refine its search advertising strategy, one of the company’s latest experiments is raising significant concerns among SEO professionals and digital...
For PPC advertisers, geo-targeting is more than just a strategy—it’s the backbone of a successful campaign. With localized ads, you can reach the right...
Google Ads Glitch Leaves Advertisers in the Dark For businesses that rely on Google Ads, uninterrupted service is crucial. However, since March 1, 2025,...
Search adverts can fall anyway in between two extremes: minimalist or content rich adverts. Already, we have looked at the pros and cons to...
by Aaron Riley The best way to maximize an ecommerce site’s potential is by incorporating an effective content marketing strategy. There is a lot...
Truth be told that there are a lot more optimization techniques an advertiser can perform to an image advert as compared to a search...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Samsung who were looking to use PPC to promote...
Although pay per click advertising is dominated with search advert campaigns, there are still millions of advertisers out there that stick to using image...