
Holiday PPC
It’s that time of year when you start to notice more and more adverts talking about Christmas. Like I have already said in one...
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As marketers, we’ve all faced that uneasy moment when a client asks, “So… how do we know this is working?” You’re not alone. Recent...

AI is changing how clients find accountants. Learn how to adapt your SEO strategy for AI-powered tools like Google SGE and ChatGPT.

Google’s AI-driven search is reshaping SEO and PPC. This article explores how marketers must adapt to stay visible in a smarter, more integrated search...

Imagine your next sale doesn’t come from a Google ad, a TikTok video, or a Meta carousel—but from a conversation. No clickbait, no funnel,...

It’s that time of year when you start to notice more and more adverts talking about Christmas. Like I have already said in one...


I tend to get the impression from advertisers and their campaigns that their social media presence does not matter as much as their campaign’s....
Having read Will Green’s series of articles on optimising landing pages, it’s probably the case that I’ve used most of the techniques he outlines...
One of the big pains I’ve had with online spending and using Google Adwords in the past is tracking all of the outgoing payments...


Pinterest has millions of users and it’s a site that is talked about all the time in the world of online marketing. The problem...