PPC Tips
One of my favorite things about working in the online marketing space is that you get to meet so many different people and all...
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As marketers, we’ve all faced that uneasy moment when a client asks, “So… how do we know this is working?” You’re not alone. Recent...

AI is changing how clients find accountants. Learn how to adapt your SEO strategy for AI-powered tools like Google SGE and ChatGPT.

Google’s AI-driven search is reshaping SEO and PPC. This article explores how marketers must adapt to stay visible in a smarter, more integrated search...

Imagine your next sale doesn’t come from a Google ad, a TikTok video, or a Meta carousel—but from a conversation. No clickbait, no funnel,...
One of my favorite things about working in the online marketing space is that you get to meet so many different people and all...


Last in the optimising landing pages series I looked at how to optimise a click through page which has the main objective of gaining...


I will be producing another series over the next week or so which will look at how to optimise the different types of landing...
Ranking higher in the search engines is no easy tasks, especially with Google always changing their algorithm. Many web sites and companies have made...


It goes without saying that Google should be updating their pay per click programs to accommodate the ever increasing progression in technology. For example,...