
PPC Tips
Over the last few days, I have looked at how URLs and image adverts can help in increasing the click through rate of your...
Hi, what are you looking for?
Google’s AI-driven search is reshaping SEO and PPC. This article explores how marketers must adapt to stay visible in a smarter, more integrated search...
Imagine your next sale doesn’t come from a Google ad, a TikTok video, or a Meta carousel—but from a conversation. No clickbait, no funnel,...
With every click in a PPC campaign costing you money, your landing page must do more than just look good—it has to convert. And...
As Google continues to refine its search advertising strategy, one of the company’s latest experiments is raising significant concerns among SEO professionals and digital...
Over the last few days, I have looked at how URLs and image adverts can help in increasing the click through rate of your...
So……you watch your clickthrough rate steadily increase over the last while, but your conversions are not going up. Does not seem logical, does it?...
So yesterday, I looked at how the URL section of a PPC advert can help to increase your campaign’s CTR. Most advertisers will simply...
With the onset of smartphones and high speed internet, mobile marketing is the new buzz in the internet marketing arena. Mobile PPC marketing is...
As an alternative to the likes of banner advertising and in-text adverting, pay per click advertising wipes the floor of the market with what it...