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It’s not crazy to say that the majority of people, when browsing content, will not read all the content word-for-word. For one, I don’t...
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AI is changing how clients find accountants. Learn how to adapt your SEO strategy for AI-powered tools like Google SGE and ChatGPT.
Google’s AI-driven search is reshaping SEO and PPC. This article explores how marketers must adapt to stay visible in a smarter, more integrated search...
Imagine your next sale doesn’t come from a Google ad, a TikTok video, or a Meta carousel—but from a conversation. No clickbait, no funnel,...
With every click in a PPC campaign costing you money, your landing page must do more than just look good—it has to convert. And...
It’s not crazy to say that the majority of people, when browsing content, will not read all the content word-for-word. For one, I don’t...
The golden rule of marketing is to be where your customers are. But interestingly, your customers are now everywhere. This makes it more challenging...
A successful PPC campaign is often overwhelming, expensive, tedious and time taking. These are the reasons why most people quit this strategy if they...
It’s been 3 years since Facebook has made Instant Articles available to the publishers but I bet there are still many in the industry...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Car Parts 4 Less, who had ranked number...