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With the vast majority of websites on the internet using WordPress as the platform to run the website from, it goes without saying that...
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Imagine your next sale doesn’t come from a Google ad, a TikTok video, or a Meta carousel—but from a conversation. No clickbait, no funnel,...
With every click in a PPC campaign costing you money, your landing page must do more than just look good—it has to convert. And...
As Google continues to refine its search advertising strategy, one of the company’s latest experiments is raising significant concerns among SEO professionals and digital...
For PPC advertisers, geo-targeting is more than just a strategy—it’s the backbone of a successful campaign. With localized ads, you can reach the right...
With the vast majority of websites on the internet using WordPress as the platform to run the website from, it goes without saying that...
When you look at where PPC was 10 years ago to now, it is quite scary to see just how much the most popular...
PPC, a.k.a pay per click is a system which most online businesses rely on. Having you here on this blog post, we assume your...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from The Gym Group, who had a very good...
In terms of political news, there hasn’t been anything as big as Brexit for quite some time (and as a Brit, it’s getting a...