
PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Beauty Bay, who had a campaign promoting their...
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Imagine your next sale doesn’t come from a Google ad, a TikTok video, or a Meta carousel—but from a conversation. No clickbait, no funnel,...
With every click in a PPC campaign costing you money, your landing page must do more than just look good—it has to convert. And...
As Google continues to refine its search advertising strategy, one of the company’s latest experiments is raising significant concerns among SEO professionals and digital...
For PPC advertisers, geo-targeting is more than just a strategy—it’s the backbone of a successful campaign. With localized ads, you can reach the right...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Beauty Bay, who had a campaign promoting their...
Native advertising is definitely something that has great potential. However, there are its drawbacks too. We discussed some of these in a previous article,...
You have been busy on your SEO marketing campaigns for a while now. But how do you know if the efforts are worth your...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Three, who had a well designed search advert...
Add PPC to your marketing techniques and see a tremendous boost in your sales within a few weeks. Before delving into the advantages of...