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Interview with AutoScout24’s CTO on Implementing TuxCare — In the fall of 2023, you launched major campaigns. What challenges did your team face? —...
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In case you missed it, Google’s latest major updates were announced on 20 May. Among the many changes were: The Intelligent Search Box –...

A conversation I’ve been having more and more often recently when auditing Paid Social Ads campaigns: “The structure looks great!… for 2024. Unfortunately, this...

Google Marketing Live (GML) is Google’s annual flagship event for advertisers, offering a preview into their roadmap for the year ahead. It’s where advertisers...

Even well-executed campaigns can underperform in B2B. The challenge isn’t always effort or expertise — it’s often that the underlying playbook was never designed...

Interview with AutoScout24’s CTO on Implementing TuxCare — In the fall of 2023, you launched major campaigns. What challenges did your team face? —...


Google has recently unveiled a game-changing addition to its arsenal of digital advertising tools: impression share data for Local Service Ads (LSAs). This breakthrough,...
As technological advancements reshape the commercial landscape, Pay-Per-Click (PPC) marketing has risen as a key trend in the corporate world. Its extensive use, particularly...
When you’re grappling with low conversion rates, the instinct might be to increase your advertising or marketing budget for a quick fix. However, this...
Are you looking for a cost-effective way to grow your customer base and increase sales? It’s time to turn your attention to one of...