
PPC Tips
Pay per click advertising is used by the millions worldwide for the main reason that it is a great form of advertising which delivers...
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As marketers, we’ve all faced that uneasy moment when a client asks, “So… how do we know this is working?” You’re not alone. Recent...

AI is changing how clients find accountants. Learn how to adapt your SEO strategy for AI-powered tools like Google SGE and ChatGPT.

Google’s AI-driven search is reshaping SEO and PPC. This article explores how marketers must adapt to stay visible in a smarter, more integrated search...

Imagine your next sale doesn’t come from a Google ad, a TikTok video, or a Meta carousel—but from a conversation. No clickbait, no funnel,...

Pay per click advertising is used by the millions worldwide for the main reason that it is a great form of advertising which delivers...


The last PPC campaign I analysed in a ‘Analyse A Real PPC Campaign’ series was from Perfect Glasses, who had a good search advert...


The political world was hit by, what can only be called, a seismic earthquake, as on early Thursday morning, Great Britain’s public decided to...


When it comes to making money online, a lot of freelancers turn to content mills as they have the ability to provide steady streams of...


The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Loaf, who had a campaign that had slightly...