Landing Page Optimization
The ‘Analyse A Real PPC Campaign‘ has been a great success in the sense that is enables advertisers of PPC to see how real...
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AI is changing how clients find accountants. Learn how to adapt your SEO strategy for AI-powered tools like Google SGE and ChatGPT.
Google’s AI-driven search is reshaping SEO and PPC. This article explores how marketers must adapt to stay visible in a smarter, more integrated search...
Imagine your next sale doesn’t come from a Google ad, a TikTok video, or a Meta carousel—but from a conversation. No clickbait, no funnel,...
With every click in a PPC campaign costing you money, your landing page must do more than just look good—it has to convert. And...
The ‘Analyse A Real PPC Campaign‘ has been a great success in the sense that is enables advertisers of PPC to see how real...
The last article to be analysed in the ‘Analyse A Real PPC Campaign’ series was Triumph Lingerie who, I felt, had a major problem...
If you find that after waking up and going to your iPad to check your emails that you have the notorious ‘banned from Adsense’...
When it comes to delivery dates and online conversions, the holidays can teach online retailers and PPC users a thing or two. Except for...
The last article in the ‘Analyse A Real PPC Campaign’ series had a look at Hello Fresh who had a generally well designed pay...