
PPC Tips
Continuing the ‘Analyse A Real PPC Campaign’ series, the last I looked at was Chiltern Fireplaces who were a small local business that had...
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As marketers, we’ve all faced that uneasy moment when a client asks, “So… how do we know this is working?” You’re not alone. Recent...

AI is changing how clients find accountants. Learn how to adapt your SEO strategy for AI-powered tools like Google SGE and ChatGPT.

Google’s AI-driven search is reshaping SEO and PPC. This article explores how marketers must adapt to stay visible in a smarter, more integrated search...

Imagine your next sale doesn’t come from a Google ad, a TikTok video, or a Meta carousel—but from a conversation. No clickbait, no funnel,...

Continuing the ‘Analyse A Real PPC Campaign’ series, the last I looked at was Chiltern Fireplaces who were a small local business that had...
PPC, or pay-per-click, marketing has been shown to help businesses not only to make sales but also achieve business goals and objectives easily and...


The search advert of a pay per click advertising campaign is always going to be an important aspect to a campaign. It is the...


No doubt it can be considered that pay per click advertising is the most used form of advertising on the internet for many reasons....
Ello has arrived on the social networking scene with all the unobtrusiveness of a sonic boom. Even though the service is still in beta,...