
PPC Tips
August has a great selection of pay per click advertising articles to read and gain valuable advice and knowledge from. Last month, July, had...
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As marketers, we’ve all faced that uneasy moment when a client asks, “So… how do we know this is working?” You’re not alone. Recent...

AI is changing how clients find accountants. Learn how to adapt your SEO strategy for AI-powered tools like Google SGE and ChatGPT.

Google’s AI-driven search is reshaping SEO and PPC. This article explores how marketers must adapt to stay visible in a smarter, more integrated search...

Imagine your next sale doesn’t come from a Google ad, a TikTok video, or a Meta carousel—but from a conversation. No clickbait, no funnel,...

August has a great selection of pay per click advertising articles to read and gain valuable advice and knowledge from. Last month, July, had...


Last in the series of ‘Analyse A Real PPC Campaign’ looked at SammyDress who seemed to have a campaign centred around women’s fashion although...
There’s no such thing as a perfect PPC account structure, but it’s likely that you can improve yours. Since every account is different, every...


In my articles on landing page optimisation, I always tend to say that the landing page is one of the, if not the, most...
Savvy entrepreneurs and business owners get a contract PPC specialist in their corner before letting their website go live, but that’s not always an...