
Landing Page Optimization
Last in the series of optimising landing pages, I looked at how to improve a microsite which has the freedom to have any template/design...
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As marketers, we’ve all faced that uneasy moment when a client asks, “So… how do we know this is working?” You’re not alone. Recent...

AI is changing how clients find accountants. Learn how to adapt your SEO strategy for AI-powered tools like Google SGE and ChatGPT.

Google’s AI-driven search is reshaping SEO and PPC. This article explores how marketers must adapt to stay visible in a smarter, more integrated search...

Imagine your next sale doesn’t come from a Google ad, a TikTok video, or a Meta carousel—but from a conversation. No clickbait, no funnel,...

Last in the series of optimising landing pages, I looked at how to improve a microsite which has the freedom to have any template/design...


Already, we are nearing the end of our series on optimising landing pages with only a few more to go. This article is going...
I used to do a lot of stock trading… then I realized I’m much better at making money on the internet then in stocks,...


Continuing the’ optimise a landing page’ series, I will be looking at how to optimise a lead capture page in this article. Last in...
The job role of a copywriter is not limited to producing compelling and high quality write-ups that people will love and appreciate in general....