PPC Tips
My ‘Analyse A Real PPC Campaign’ series last looked at the bank NatWest who used a colourful landing page to keep the web user...
Hi, what are you looking for?
AI is changing how clients find accountants. Learn how to adapt your SEO strategy for AI-powered tools like Google SGE and ChatGPT.
Google’s AI-driven search is reshaping SEO and PPC. This article explores how marketers must adapt to stay visible in a smarter, more integrated search...
Imagine your next sale doesn’t come from a Google ad, a TikTok video, or a Meta carousel—but from a conversation. No clickbait, no funnel,...
With every click in a PPC campaign costing you money, your landing page must do more than just look good—it has to convert. And...
My ‘Analyse A Real PPC Campaign’ series last looked at the bank NatWest who used a colourful landing page to keep the web user...
You post ads when you want to introduce a new product and increase your sales. This is an effective marketing tool, as it informs...
Many online marketers get their start in pay per click marketing because it’s one of the most basic and effective forms of advertising. The...
Once you begin with a transparent idea of what you need to write, it is easier to ensure that all you write is likely...
It’s true to say that pay per click advertising is an awesome way to advertise whatever you want to advertise to the thousands or...