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Coronavirus has been quite a large disruption to businesses and everyday life worldwide. Tracking the count of COVID-19, at the time of this article,...
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As marketers, we’ve all faced that uneasy moment when a client asks, “So… how do we know this is working?” You’re not alone. Recent...

AI is changing how clients find accountants. Learn how to adapt your SEO strategy for AI-powered tools like Google SGE and ChatGPT.

Google’s AI-driven search is reshaping SEO and PPC. This article explores how marketers must adapt to stay visible in a smarter, more integrated search...

Imagine your next sale doesn’t come from a Google ad, a TikTok video, or a Meta carousel—but from a conversation. No clickbait, no funnel,...

Coronavirus has been quite a large disruption to businesses and everyday life worldwide. Tracking the count of COVID-19, at the time of this article,...


The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ was from Blue Host, who had a good search advert, and...


In light of Covid-19 continuing to spread around the world, Google have been making changes to combat the virus, as well as assist with...


The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Blue Host, who had, on the whole, a...


It’s actually been a few years since Google first released that they were going to move from indexing desktop websites to mobile websites. In...