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When it comes to running a website, one thing that every website owner will have to invest in is a hosting package. Hosting is...
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Imagine your next sale doesn’t come from a Google ad, a TikTok video, or a Meta carousel—but from a conversation. No clickbait, no funnel,...
With every click in a PPC campaign costing you money, your landing page must do more than just look good—it has to convert. And...
As Google continues to refine its search advertising strategy, one of the company’s latest experiments is raising significant concerns among SEO professionals and digital...
For PPC advertisers, geo-targeting is more than just a strategy—it’s the backbone of a successful campaign. With localized ads, you can reach the right...
When it comes to running a website, one thing that every website owner will have to invest in is a hosting package. Hosting is...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Avanti, who had a good search advert, but...
Blogger’s Block. It’s something all bloggers, online publishers and creators don’t ever want to have to deal with. However, just like writers get writer’s...
There are many different ways of monetising the traffic that comes to a website. Some website owners might try to sell a product or...
Google Analytics or GA is one of the best traffic assessment tools to measure website performance, but it can fail when it comes to...