Holiday PPC
There’s only a few weeks until Halloween which marks the start of the most successful time for the majority of businesses: the holiday season....
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As marketers, we’ve all faced that uneasy moment when a client asks, “So… how do we know this is working?” You’re not alone. Recent...

AI is changing how clients find accountants. Learn how to adapt your SEO strategy for AI-powered tools like Google SGE and ChatGPT.

Google’s AI-driven search is reshaping SEO and PPC. This article explores how marketers must adapt to stay visible in a smarter, more integrated search...

Imagine your next sale doesn’t come from a Google ad, a TikTok video, or a Meta carousel—but from a conversation. No clickbait, no funnel,...
There’s only a few weeks until Halloween which marks the start of the most successful time for the majority of businesses: the holiday season....


The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Bulk Powders, who had an advert that lacked...


One of the most important statistics that comes with websites is the amount of traffic the website receives. Once web user are on a...


Search engine optimisation – three words that can make and break a website. A successful website can be deemed as one that gains a...


The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Renault, who had, on the whole, a very...