Blogging
It’s 2019 now, right. The previous year there were many content writing mistakes, which we should know in order to avoid them in our...
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Imagine your next sale doesn’t come from a Google ad, a TikTok video, or a Meta carousel—but from a conversation. No clickbait, no funnel,...
With every click in a PPC campaign costing you money, your landing page must do more than just look good—it has to convert. And...
As Google continues to refine its search advertising strategy, one of the company’s latest experiments is raising significant concerns among SEO professionals and digital...
For PPC advertisers, geo-targeting is more than just a strategy—it’s the backbone of a successful campaign. With localized ads, you can reach the right...
It’s 2019 now, right. The previous year there were many content writing mistakes, which we should know in order to avoid them in our...
By default, PPC campaigns run in Google AdWords have automated ad extensions enabled. These are ad extensions that automatically appear, depending on a multitude...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Google, looking to promote YouTube Premium. As you...
It was recently introduced by Google that organic search engine results will have the website’s favicon on display to the left of the result...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from OnePlus, advertising the new OnePlus 7 Pro smartphone....