PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ was from Tiffany & Co, for a Christmas campaign looking to...
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AI is changing how clients find accountants. Learn how to adapt your SEO strategy for AI-powered tools like Google SGE and ChatGPT.
Google’s AI-driven search is reshaping SEO and PPC. This article explores how marketers must adapt to stay visible in a smarter, more integrated search...
Imagine your next sale doesn’t come from a Google ad, a TikTok video, or a Meta carousel—but from a conversation. No clickbait, no funnel,...
With every click in a PPC campaign costing you money, your landing page must do more than just look good—it has to convert. And...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ was from Tiffany & Co, for a Christmas campaign looking to...
Staying ahead of the game, or even on pace with it, is the way SEO seems to work. It is constantly evolving based on...
Part of the appeal of pay per click advertising comes in the form that, with a budget, you can have any link appear above...
Remarketing is a fantastic tool for ensuring that previous visitors to your site come back and complete the action you would like them to...
Lisa Derry, a jewelry designer by profession decided to take her passion for designing exclusive Costume Jewelry a step further by opening her collection...