
SEO
The whole internet seems to evolve around search engine optimization and, to some extent, rightly so. The search engine ranking of websites and articles...
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With every click in a PPC campaign costing you money, your landing page must do more than just look good—it has to convert. And...
As Google continues to refine its search advertising strategy, one of the company’s latest experiments is raising significant concerns among SEO professionals and digital...
For PPC advertisers, geo-targeting is more than just a strategy—it’s the backbone of a successful campaign. With localized ads, you can reach the right...
Google Ads Glitch Leaves Advertisers in the Dark For businesses that rely on Google Ads, uninterrupted service is crucial. However, since March 1, 2025,...
The whole internet seems to evolve around search engine optimization and, to some extent, rightly so. The search engine ranking of websites and articles...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ was from Admiral, who had both a well designed search advert...
How is Your SEO Campaign coming along? Are you engaged in one? Hopefully you are. The process ushers more exposure and eventual conversions. What...
This does seem quite counter intuitive to say that AMP is bad. I recently wrote an article outlining the main pros and cons associated...
We’ve recently discussed the main pros associated to splitting up content on a website (pagination of content). They help to dramatically increase the pageviews...