
Blogging
If you were originally a Blogger blogger, like me, who made their first website with Google blogging platform, you will no doubt feel at...
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Imagine your next sale doesn’t come from a Google ad, a TikTok video, or a Meta carousel—but from a conversation. No clickbait, no funnel,...
With every click in a PPC campaign costing you money, your landing page must do more than just look good—it has to convert. And...
As Google continues to refine its search advertising strategy, one of the company’s latest experiments is raising significant concerns among SEO professionals and digital...
For PPC advertisers, geo-targeting is more than just a strategy—it’s the backbone of a successful campaign. With localized ads, you can reach the right...
If you were originally a Blogger blogger, like me, who made their first website with Google blogging platform, you will no doubt feel at...
It goes without saying that the vast majority of time spent as a publisher to PPC advertising is spent optimising every little detail in the publisher...
Infographics are one of the best ways to bring boring content to life. As more online users focus their attention to engaging content and...
It’s that time of the year – the holidays are just round the corner. And if you haven’t yet prepared a marketing plan for...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from FairFx, who had a great example of how...