
PPC Tips
Globalization is generally the term giving to markets and business that aim at becoming worldwide expanding the possibilities of who can buy and sell...
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Imagine your next sale doesn’t come from a Google ad, a TikTok video, or a Meta carousel—but from a conversation. No clickbait, no funnel,...
With every click in a PPC campaign costing you money, your landing page must do more than just look good—it has to convert. And...
As Google continues to refine its search advertising strategy, one of the company’s latest experiments is raising significant concerns among SEO professionals and digital...
For PPC advertisers, geo-targeting is more than just a strategy—it’s the backbone of a successful campaign. With localized ads, you can reach the right...
Globalization is generally the term giving to markets and business that aim at becoming worldwide expanding the possibilities of who can buy and sell...
The last PPC campaign to have been analysed in the ‘Analyse A Real PPC Campaign’ series was from NotOnTheHighStreet who had, what seemed like, a...
Ad blockers seem to be a big talking point right now: especially since Apple’s iOs 9 now gives users the opportunity to enable ad...
It is coming ever closer to Christmas which means it is the perfect time to catch up on a few articles from last month...
With it coming close to Christmas, now is a time that many advertisers make the majority of their profit for the whole year. Therefore,...