PPC Tips
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was by Save The Children, who had generally a very...
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AI is changing how clients find accountants. Learn how to adapt your SEO strategy for AI-powered tools like Google SGE and ChatGPT.
Google’s AI-driven search is reshaping SEO and PPC. This article explores how marketers must adapt to stay visible in a smarter, more integrated search...
Imagine your next sale doesn’t come from a Google ad, a TikTok video, or a Meta carousel—but from a conversation. No clickbait, no funnel,...
With every click in a PPC campaign costing you money, your landing page must do more than just look good—it has to convert. And...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was by Save The Children, who had generally a very...
When it comes to choosing keywords for a PPC campaign, you can find many articles on PPC.org that can help you with just this...
For most companies out there, the highlight period of every year where they will make the most amount of money tends to always be...
The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Nissan, where we never got onto analysing the landing...
Written by: Bryce Liggins When setting up or managing an AdWords account, the account manager has endless options to choose from and countless decisions...