
PPC Tips
When it comes to advertising, no matter if it is online or not, creating a well optimised advert can be pretty tough to do....
Hi, what are you looking for?


As marketers, we’ve all faced that uneasy moment when a client asks, “So… how do we know this is working?” You’re not alone. Recent...

AI is changing how clients find accountants. Learn how to adapt your SEO strategy for AI-powered tools like Google SGE and ChatGPT.

Google’s AI-driven search is reshaping SEO and PPC. This article explores how marketers must adapt to stay visible in a smarter, more integrated search...

Imagine your next sale doesn’t come from a Google ad, a TikTok video, or a Meta carousel—but from a conversation. No clickbait, no funnel,...

When it comes to advertising, no matter if it is online or not, creating a well optimised advert can be pretty tough to do....


As a blogger, one of the main and most important statistics of a website will be the amount of visitors and pageviews your website...


The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series featured Apple’s new variation of the tablet: the iPad Pro. Since...


Every so often on PPC.org, I will create a range of articles that can be considered a ‘mini-series’ looking into a specific area of pay...
Dating continues to be one of the most lucrative ways to make money with affiliate marketing. Not only does the industry generate billions of...