
PPC Tips
The last campaign to have been analysed in the ‘Analyse A Real PPC Campaign’ series was the new service provided by Apple called Apple...
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As marketers, we’ve all faced that uneasy moment when a client asks, “So… how do we know this is working?” You’re not alone. Recent...

AI is changing how clients find accountants. Learn how to adapt your SEO strategy for AI-powered tools like Google SGE and ChatGPT.

Google’s AI-driven search is reshaping SEO and PPC. This article explores how marketers must adapt to stay visible in a smarter, more integrated search...

Imagine your next sale doesn’t come from a Google ad, a TikTok video, or a Meta carousel—but from a conversation. No clickbait, no funnel,...

The last campaign to have been analysed in the ‘Analyse A Real PPC Campaign’ series was the new service provided by Apple called Apple...


The text advert plays an important role in a pay per click advertising campaign. As well as making sure the right type of traffic clicks...


The more experience you have with pay per click advertising, the more you start to realise that there are so many different ways you...


Being Google has its perks. I mean, even if you are just half as famous as Google, you will not be struggling with the...


The last article to have been analysed in the ‘Analyse A Real PPC Campaign’ was OfficeFurnitureOnline, who had seemed to create a good search...