
PPC Tips
I have recently done a few articles on how to improve a PPC campaign’s performance such as 2 Mobile PPC Tips and 3 Of...
Hi, what are you looking for?


As marketers, we’ve all faced that uneasy moment when a client asks, “So… how do we know this is working?” You’re not alone. Recent...

AI is changing how clients find accountants. Learn how to adapt your SEO strategy for AI-powered tools like Google SGE and ChatGPT.

Google’s AI-driven search is reshaping SEO and PPC. This article explores how marketers must adapt to stay visible in a smarter, more integrated search...

Imagine your next sale doesn’t come from a Google ad, a TikTok video, or a Meta carousel—but from a conversation. No clickbait, no funnel,...

I have recently done a few articles on how to improve a PPC campaign’s performance such as 2 Mobile PPC Tips and 3 Of...
Our PPC.org contributor Will Green recently interviewed by Media Shower as part of their Expert Interview program. He discusses how he got starting in...


By now, you should realise that your best bet, when it comes to advertising online, is to use PPC and Google AdWords. However, advertisers...
The chances are that if you are reading this article, you are most likely already using pay per click advertising to your benefit. However,...


The last article which was analysed in the ‘Analyse A Real PPC Campaign’ series was Disney, who generally had a good PPC campaign with...