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Why PPC May NOT Be For You, by Brian Newmark Lately I’ve had a lot of people write to me with something like: Brian...
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For PPC advertisers, geo-targeting is more than just a strategy—it’s the backbone of a successful campaign. With localized ads, you can reach the right...
Google Ads Glitch Leaves Advertisers in the Dark For businesses that rely on Google Ads, uninterrupted service is crucial. However, since March 1, 2025,...
Running a PPC campaign feels like a high-stakes game. You pour money into ads, hoping they’ll bring in customers, but too often, they don’t...
Why PPC Keyword Research Tools Matter Running a pay-per-click (PPC) campaign without solid keyword research is like throwing darts in the dark—you might hit...
Why PPC May NOT Be For You, by Brian Newmark Lately I’ve had a lot of people write to me with something like: Brian...
There are many crucial elements that make up a PPC campaign. One of them is the landing page, since this is the last ‘domino’...
Online marketing has become the cornerstone of business advertisement since Internet technology and capabilities evolved since 2000. Thanks to the efforts of various search...
The last article in the ‘Analyse A Real PPC Campaign’ series looked at BookF1 – a website which sells tickets to Formula One races....
Another month goes by which means another month to round up the best articles on PPC.org to help advertisers and publishers out with Google’s...