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So another year has gone by and how quick that year has passed! It’s that time of year when million of people will start...
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AI is changing how clients find accountants. Learn how to adapt your SEO strategy for AI-powered tools like Google SGE and ChatGPT.
Google’s AI-driven search is reshaping SEO and PPC. This article explores how marketers must adapt to stay visible in a smarter, more integrated search...
Imagine your next sale doesn’t come from a Google ad, a TikTok video, or a Meta carousel—but from a conversation. No clickbait, no funnel,...
With every click in a PPC campaign costing you money, your landing page must do more than just look good—it has to convert. And...
So another year has gone by and how quick that year has passed! It’s that time of year when million of people will start...
When it comes to performing search engine optimization, most will look specifically at every individual article so that they can improve it to make...
The new year is once again just around the corner and it’s time to start thinking about celebrating another year gone by and a...
Pay per click (PPC) marketing can be very effective when it is implemented and maintained correctly. A poor understanding of the technique or an...
The last PPC campaign to have been analysed in the ‘Analyse A Real PPC Campaign’ series was from Debenhams, who had a campaign that...